This project involved designing and developing a mobile webview for Verizon's loyalty rewards program demonstration, featuring gamified experiences and real-time platform integration.
Client: Verizon
Project Type: Mobile Rewards Program Webview
Timeline: Accelerated Development Cycle
Role: UI/UX Designer
1. Compressed Timeline: the project demanded rapid iteration and delivery, requiring efficient design processes and streamlined decision-making to meet demonstration deadlines.
2. Parallel Development Synchronization: the webview design needed to align perfectly with a loyalty platform being developed simultaneously, creating interdependencies that required constant communication and adaptability.
3. Gamification Complexity: designing intuitive gamification mechanics that would motivate users while maintaining simplicity and accessibility across mobile devices.
4. Mission-Based Point System: creating a clear user journey from mission completion to reward redemption through an engaging spin wheel mechanism.
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